Is Better Than
Better
How others actually experience you — measured! The How to Fascinate® System is the only assessment that reveals the cues + signals you send before you say a word. Whether you’re building your own reputation or leading a team, know exactly how you — and everyone on it — show up to the people who matter, then make an impression that’s impossible to ignore.
STOP ONLY MEASURING HOW YOU SEE YOURSELF.
If you’ve taken other ‘personality tests,’ you already know how you see yourself — and so does your team. But clients and colleagues respond to the cues + signals they receive, not the ones you meant to send — and nobody else has measured it except Sally Hogshead, the creator of the How to Fascinate® system. The real question isn’t what you’re good at. It’s: what do others actually experience when they meet you — or your team?
There’s only one way to find out…
Clients
World-class teams aren’t built on similarities, but on a blend of distinct talents AND DIFFERENCES
The Fascinate System™ maps out your team’s talents and differences, providing valuable insights you simply can’t get anywhere else. It clearly shows you how each team member’s unique traits can boost team success and how to turn individual differences into assets, fostering a team environment where everyone can excel.
The Fascinate System
A Decade of Studies
Over the past decade, we’ve measured over a million professionals, from leadership teams at Fortune 100 companies, to skyrocketing startups, to billionaire entrepreneurs around the world.
1 million professionals
Drawing upon our unprecedented data, we can distill a company’s culture: What they value internally, how they should brand themselves, even their teams’ insecurities and blind spots.
Published in 22 languages
Instead of focusing on strengths and weaknesses, the Fascinate System helps you identify what you’re already doing right.
learn how the world sees you
In JUST 5 minutes, see your most impressive and influential traits
Every person sends specific cues + signals. Once you and your team can see them, people listen, remember you, and act on what you say.
Choose the option below that suits you best…
The Fascinate ASSESsMENT
For You
Impress and influence. Join the movement of over one million professionals and discover how to…
- Conquer the competition
- Incite action
- Ace the pitch
- Overdeliver, outthink, and outperform
THE FASCINATE SYSTEM
FOR TEAMS
Engage and inspire. With over two decades of proprietary research, our system will help your team…
- Cultivate understanding
- Boost morale
- Accelerate performance
- Fuel engagement
DIAMOND-STUDDED Analytics experience
Dive deep and breakthrough. Measure your most valuable assets on a whole new, personal level…
- Get custom, groundbreaking analytics
- Predict success, reveal blind spots
- Get hands-on input top strategists
- Ignite team unity like never before
80% of people behave differently when they’re fascinated by a brand.
They do research, talk to friends. In fact, consumers report specific physical responses to fascinating products: a faster heart rate and “thrill” of excitement.
90% of people believe they are more intelligent than the average person.
BUT only 39% believe they are more fascinating.
64% of people would rather be fascinating in a job interview than on a first date.
They do research, talk to friends. In fact, consumers report specific physical responses to fascinating products: a faster heart rate and “thrill” of excitement.
Only 8% of people say their bosses are “extremely fascinating.”
The majority of people don’t find their bosses even mildly fascinating. Management training to help them become more inspired and fascinating leaders could boost workplace morale.
Only 9% of people say they are “extremely fascinated” at work.
Straight across the board, people aren’t that fascinated in their jobs. Management training to help leaders engage and inspire might boost workplace retention.