Leverage your profile

Once you've taken the assessment, it's time to use your Advantages to build a standout personal brand.

ONE-HOUR PERSONAL BRANDTM KIT

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*Profile sold separately.

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We’ve condensed our award-winning personal branding curriculum down to the key essentials.

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Fast. Easy. Surprisingly simple. This kit cuts right to the chase. No fluff, no abstract theory. Think of it as a crash course in YOU: your personality, your assets, your key differences. You’ll uncover your most distinctive qualities, and package them into a memorable sound bite that gets attention.


Immediate application for your personal brand tagline:
  • LinkedIn summary
  • Professional profile
  • Business card, website, and other brand assets
You will create the strategy for your personal brand using just 2 or 3 words. These words will form your Anthem--a powerful positioning statement that drives your entire personal brand strategy.
Price: $197
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ONE-HOUR PERSONAL BRANDTM KIT FOR STUDENTS

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*Profile sold separately.

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Resumes are no match for a fascinating personal brand. Your future begins now.

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Fast. Easy. Surprisingly simple.

This kit cuts right to the chase. No fluff, no abstract theory. Think of it as a crash course in YOU: your personality, your assets, your key differences. We’ll uncover your most distinctive qualities, and package them into a memorable sound bite that gets attention.
Immediate application for your personal brand tagline:
  • LinkedIn summary
  • Resume or C.V.
  • Cover letters
  • Internship applications
You will create the strategy for your personal brand using just 2 or 3 words. These words will form your Anthem--a powerful positioning statement that drives your entire personal brand strategy.
Price: $197

ULTIMATE PERSONAL BRANDTM PLAYBOOK

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*Profile sold separately

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Build a robust, professional personal brand to launch your career. 

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As a professional today, you need to make sure that your brand is consistent across all platforms and media. You also need to be recognized for your specialties—those things that you do incredibly well—so that you can continuously over deliver.


When you complete the playbook, customers will see how you add value. Co-workers will “get” you. Your manager will know how to quickly tap into your natural mode of communication. You will be able to orient your whole career around your core specialty.
The Ultimate Personal Brand™ Playbook includes:
  • Five learning modules and workbooks
  • Video and audio lessons
  • Weekly instructional emails
  • Practical, practicable tips to immediately help you shape your personal brand strategy
The benefits of developing a professional personal brand are lasting, but the work itself is simple, high-energy and motivating.
Price: $497

FASCINATION CONNECTION

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*Includes one free profile to share every month

BECOME A CONNECT MEMBER

Join an exclusive group of high achievers using the science of fascination to grow their businesses.

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As a member of the Connect membership group, you get exclusive access to Sally Hogshead and the HTF team.


Every month you get:
  • Free Profile to share with clients or colleagues ($47 value!)
  • The first look into our newest products and research
  • Content library to help you excel at work and at home
  • Interaction with Sally Hogshead and the HTF team
You will also get anytime access to our private Facebook group to share your successes or ask for help from other professionals like you.
Price: $97 / month
"There has never been a greater opportunity to stand out and win based on who you already are."
- Sally Hogshead