Become a Fascinate Certified Advisor.

you can deliver more value to your clients...and make more money

Certified Advisor-Personality-test

Enroll in the Fascinate Certified Advisor program if you're looking to:

  • Use How to Fascinate to grow your business.
  • Create "aha" moments for your clients.
  • Add more value to your client experience.
  • Use the our test to help your clients improve performance and get results.
  • Integrate our system into your current coaching
  • Leverage the How to Fascinate system for your clients or training
  • Be more confident in articulating what you offer

Interest in joining? Sign up to be reminded.

Delivering more value means you can charge more for your services.
As a Fascinate Certified Advisor, we teach you to use the Fascination Advantage® system with others. No matter your business model or service offering, we will help you integrate our system and develop an action plan to start making more money now.

Meet Finka Jerkovic, Your Fascinate Certified Advisor coach

Finka Jerkovic

Hi I'm Finka,

I'm a Certified Fascinate Adviser and the Fascinate Certification Program Director.

I’ve been inspired by the work of Sally Hogshead and the Fascination Advantage®, so much so that it has taken main stage in the work I do with my clients.  I believe that the Fascination Advantage® system has given us a gateway to see ourselves through the eyes of others, which is different and particularly valuable in business, in the workplace and even at home.

I've really taken to heart one of Sally`s favorite quotes "the most powerful way to empower someone is to show them their own highest value".  Through this training program we endeavor to deliver just that. Whether you're looking to work one on one with clients or in groups and teams the Fascination Advantage® system will improve communication, build relationships and increase your success.  We look forward to seeing you in class!

Certification includes:

  • An intensive, 16 hours of virtual certification training.
  • A sales and training toolkit, plus affiliate guide
  • Free Fascination Academy access
  • Access to our mastermind community ($1164 value!)
  • 40% OFF select Fascination Advantage products
  • Listing on Our Website

You will:

  • Identify the value of your brand
  • Make stronger first impressions
  • Build more powerful relationships
  • Increase influence and impact
  • Improve communication
  • Increase team effectiveness

Submit your deposit of $295 below for the Fascinate Advisor certification training.
Full tuition for the program is $2995.00. Your deposit will be deducted prior to your final payment.

What people are saying about the Fascinate Certified Advisor Program:

The How to Fascinate assessment has proven to be a real help to my clients for their brand, their self awareness, and deepening conversations internally on their teams, more broadly with their organizations, and perhaps most significantly, with their clients. I am better able to use the assessment with my clients since attending the training. Finka Jerkovic's delivery style, mastery of the tool, and experience with the program makes the investment of time and money in the training very worthwhile.
Stephen GarberFascinate Certified Advisor
As one of the first people to be certified, I see it as my role to bring HTF to the marketplace. I use the assessment in many of my projects/engagements. I plan on teaching many more workshops in the near future. It is a great tool. The impact on my business has been significant and positive!
Robyn SaylesFascinate Certified Advisor
For the past 20 years I’ve been working with Fortune 500 companies. All my life people have called me intimidating or standoffish, and I never understood why. I did the Fascination Advantage assessment and all of a sudden I understand why. I can now channel who I am (my power and my confidence) in a better way so I can better results and my clients can get better results.
Robyn Von KrekFascinate Certified Advisor
The Fascination System works great also in international markets. I was certified to offer the Fascination Advantage Assessment in the German-speaking countries and have used it for a variety of individual and team coaching situations. We have been overwhelmed by the positive reception of the system and the multiple benefits it brings around increased communication effectiveness. I highly recommend the certification program and all the know how one can pick up from Finka!
Alexandra AltmannFascinate Certified Advisor
It's a great differentiator in my industry - my clients see the value add of it and like using it to develop their content. It's helpful to me to know how to work with my clients better. Each advantage has its strength and challenges for speakers. Speaking is a stressor (no matter how seasoned you are) and it does bring out people's double trouble, so knowing how to identify and handle it has been invaluable.
Dr. Michelle MazurPresentation Coach
It started as a nice add-on to groups that I had already been invited to speak for, but over time it has become the main reason that certain groups have sought me out and invited me to speak, which has definitely expanded my potential audience and client base.
Peggy GrandeFascinate Certified Advisor

Here's What You'll Learn:

You will leave with a foundational understanding of how to use these tools with your clients and grow your business. In these 6 high-energy sessions, interactive training you will learn how to:

Fascinate Overview

  • Explain how the Fascination Advantage system works.
  • Describe the characteristics of each Fascination Advantage.
  • Apply the Fascination Advantages to real client/work situations.
  • Recognize communication “red flags” and how to avoid them.
Anthem Builder

  • Have the words to describe your distinct value.
  • Create your personality tagline using the Fascinate Anthem method.
  • Get hands on, practical experience using Fascinate Anthem Brand Builder.
Fascinate with Teams

  • Apply the How to Fascinate® system to teams to identify a Team Fascinate Advantage.
  • Build a 'Heat Map' to visually describe the Advantages of a team.
  • Analyze a team’s advantage, weakness, blind spots and opportunities.
  • Identify how a team is most and least likely to solve problems, deal with conflict and achieve results.
How to Fascinate® Products + Offers

  • Describe 'How to Fascinates® competitive advantage.
  • Explain the various How to Fascinate® product offerings.
  • Learn how to create the perfect How to Fascinate® sales pitch.
How to Fascinate® Tools + Resources

  • Understand how to use the Fascinate Affiliate tools.
  • Learn how to integrate the How to Fascinate ® system into your current coaching and/or training programs.
  • Construct a Fascinate program/coaching client outline.
  • Create a personalized Fascinate business development plan.

Frequently Asked Questions

What is the training agenda?

Next classes to be announced. Our August class has been filled.

Classes run 5pm-8pm EDT with six sessions spanning two weeks. More detailed information can be found below.

August class starts August 29. Click here for an overview.

I'm not familiar with the Fascinate System. What is it?

Your personality has one primary Advantage. It’s how you add value. It’s what makes you different and better. Think of it like a natural superpower for your personality. When you communicate using this Advantage, you earn more attention, and more revenue. Our personality test measure how the world sees you at your best. Get introduced to our system with this video, then take the free test.

Where are certification trainings held?

Our virtual certification training is currently held from the comfort of your own home or office. This is the only training location at this time.

What is the cost of certification?

Your first year of Certification, including your training reservation fee and one-year membership to the Fascination Connection group, costs $2,995. The annual renewal fee to keep your Advisor status active is $295.

Why are advisors provided with Fascination Academy?

We want to give trainers and coaches our best tools to improve their business. The Fascination Academy gives everyone in the class a fundamental understanding of the science of Fascination. For Fascinate Certified Advisors, we offer it for free as part of their sign-up.

How much can I make as a Certified Advisor?

With a 40% commission, it is easy to start bring in supplementary income as an Advisor. The level of income you can achieve is dependent upon your efforts and use of your own Advantages.

Is the certification program right for me?

This program was designed so that you can make (or save) money using and sharing Fascination Advantage® products. If this is what you want to do, then the certification program is perfect for you!

I have a question not listed here.

If you want more information on becoming a Fascinate Certified Advisor please contact FCA@HowToFascinate.com If you are just getting introduced to Fascinate, learn more at our Main Page.