What Makes You Valuable?

It all comes down to your brand's communication. To start the journey of your Brand becoming more persuasive, rate the following statements on a scale of "not us" to "totally us".

  • First, please enter the name of your company or product brand to begin.

  • Our brand confidently expresses strong opinions.
    Not Us Totally Us
  • Our brand relies on emotion rather than logic.
    Not Us Totally Us
  • We carefully protect our secrets.
    Not Us Totally Us
  • We use data to inform every decision.
    Not Us Totally Us
  • Our brand has a strong competitive spirit.
    Not Us Totally Us
  • Our brand isn’t afraid to take risks.
    Not Us Totally Us
  • Our brand is often described as reliable.
    Not Us Totally Us
  • We create sensory experiences (such as scent, color, flavors, music, textures, etc.).
    Not Us Totally Us
  • Our brand keeps a low profile (rather than drawing attention).
    Not Us Totally Us
  • Safety is our top priority.
    Not Us Totally Us
  • We are a well-established leader within our industry.
    Not Us Totally Us
  • People pay more for our brand than our competitors.
    Not Us Totally Us
  • We have a reputation for creating groundbreaking ideas.
    Not Us Totally Us
  • We communicate with rational facts.
    Not Us Totally Us
  • We love interacting openly and warmly with customers.
    Not Us Totally Us
  • Our brand asks questions before giving answers.
    Not Us Totally Us
  • We stick with tried-and-true methods.
    Not Us Totally Us
  • We control every aspect of our image.
    Not Us Totally Us
  • Our brand is exclusive (not available to everyone).
    Not Us Totally Us
  • Our brand is known for being intensely creative.
    Not Us Totally Us
  • People rely on us to be consistent.
    Not Us Totally Us
  • When people interact with our brand, they often experience strong emotions.
    Not Us Totally Us
  • Our brand provokes curiosity.
    Not Us Totally Us
  • Our customers count on us to reduce risk.
    Not Us Totally Us
  • Our brand pursues big, difficult goals.
    Not Us Totally Us
  • Our brand sets a new standard in our industry.
    Not Us Totally Us
  • We’re not afraid to use edgy humor in our marketing.
    Not Us Totally Us
  • Our brand does not change over time.
    Not Us Totally Us
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